Armed with a formal education in applied mathematics and interest in linguistics, Jeff is following both pursuits by generating mathematical models of natural language. He founded Adaptive Semantics on the belief that the future of web-based content will rely heavily on semantic data.

Elena is a passionate community evangelist and writer interested in seeing businesses grow along with the communities they serve. She has a background in community management, internet marketing and web development, and founded Adaptive Semantics because of a firm belief in the ability of machine learning and natural language processing  techniques to simplify online publishing and improve people’s experience with publishers' content.