Listening to the market, meeting its demands

The machine learning and natural language processing market has a pretty loud voice these days. I remember in November last year when ASI officially incorporated, my Google Alerts on these two subjects were relatively devoid of content for weeks on end. In the last few months however, I have seen an unprecedented increase in articles about new natural language processing and machine learning products on the market including of course, Microsoft Bing which is a natural language search engine and the soon to be released Google Wave which incorporates real-time machine translation.

Google Alerts have not been the only sign of a changing market in regards to products like ours. We've been encouraged by various advisers in the last few months for example, to capitalize on Twitter's success by building a sentiment analysis tool for the micro-blogging service. This push is a response to two market demands...to innovate in areas of machine learning and to monetize Twitter or at least refine increase its usefulness for business.

We're listening to our clients as well. Our publishers want more community tools that incorporate our technology. They want us to move beyond abusiveness filtering...and we are. Right now we're developing several new tools that will recommend community members and their contributions based upon the quality of their content.

We've also become aware of the problems reviews sites face moderating their content. As a result, we're developing a product that will help them moderate their own content and increase the effectiveness of their contextual advertising.

The loudest and clearest message from the market is the demand for ASI to remain flexible and responsive, and to innovate around existing problems. The simple truth is, the more we listen, the more we can solve.